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Why I’m Getting Back Into Blogging In 2025

3 min readApr 19, 2025
My blog about blogging back in 2015

The last time I took blogging seriously was in 2015 when I was blogging… about blogging.

And while it went quite well considering I attracted thousands of visitors, built a newsletter to hundreds of subscribers, and sold a bunch of blog themes and books…

It didn’t last because I was too focused on making money.

Since then, I’ve started a few other blogs, but those were really just a place where I could repost my YouTube vlogs (more on that in a bit) or daily emails to my newsletter.

This Time Around, I’m Doing Something Different

There’s been this thing on my mind for years, but I never got around to it because of the same reason my blogging blog failed…

I’ve been too focused on trying to build an income online which has resulted in 2 things:

  1. I keep trying to “find my niche” and make hundreds of videos only about whatever topic I choose, and…
  2. I never allow myself to be myself and talk about the stuff I really want to talk about out of fear that the algorithms of the internet won’t send me an audience

And the truth is, any of these businesses could have worked if I stuck with them longer, but I never really wanted to because I eventually…

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Gabe Johansson
Gabe Johansson

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